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We can compose a tailor-made conference for your needs and present it at your location, combining some of the many lecture topics and tutorials and workshops presented by members of Nielsen Norman Group.
- In-house events for big companies: we can design an entire curriculum for your staff to educate them in usability and inspire them about current user experience issues and Internet trends.
- International locations: overseas conference organizers may want to sponsor a usability conference in their country -- either as a stand-alone event or as a component of a broader conference (e.g., an Internet conference, a computer conference, or a marketing conference). We can provide all the speakers and all the topics for the usability days of your conference, including one of our internationally famous keynote speakers for your main event.
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Conference Agenda
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Conferences-to-go typically lasts between two and four days, though we can also propose a five-day program.
It is most common for the conference to have a single track, but we can also provide additional speakers and support multiple parallel tracks so that attendees can have a choice of tutorials on any given day.
The conference will typically start with two or three days of tutorials on topics such as:
- Introduction to user testing
- Low-fidelity prototyping
- The usability engineering lifecycle
- Field studies
- Designing websites for the way people use online media
- Beyond "ALT" text - designing accessible websites
- E-commerce usability
- Content usability - writing for the Web
- Interaction design
- Intranet usability
- Designing Internet-based applications in Flash
- E-mail newsletters
The conference will also typically include one or two days of lectures on topics like:
- State of the Net
- Homepage usability
- Using the Web to support public relations
- B2B usability
- Usability of websites for seniors
- Making design accessible for people who use assistive technology
- Cost-benefit analysis for usability
- Task support for complex processes and extranets
- Intranet usability
- Current issues in Web usability
- Future of the Internet
For other ideas of topics you may ask to get covered, see the descriptions of Nielsen Norman Group's own current events as well as the list of workshops and seminars we offer and our speeches.
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Prices
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Typical prices vary from US$50,000 to US$250,000, depending on the number of days, the number of speakers, and the location of the conference.
Revenue share may be an option instead of a flat fee if you can demonstrate a history of attracting big, paying audiences for other seminars.
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Presenters
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Members of Nielsen Norman Group, typically led by one of our principals (Jakob Nielsen, Don Norman, Bruce Tognazzini), according to your preference. |
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 How to Order |
| Please contact Nielsen Norman Group at info@nngroup.com if you are interested in more information or would like to request a conference to go. Note that availability of our senior staff is highly variable: usually we need at least several months' notice for several people to be available on the same dates. If you need the conference on specific dates or if international travel is involved, 4-6 months' notice would be preferable. |
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