Articles

Topic: Web Usability

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  • Video Usability

    November 16, 2014

    Video content is helpful only if users have control over it, understand what’s contained within it, and have an alternate way to access it.

    Progress Indicators Make a Slow System Less Insufferable

    October 26, 2014

    Wait animations, such as percent-done bars and spinners, inform users of the current working state and make the process more tolerable to the user by reducing uncertainty. Users experience higher satisfaction with a site and are willing to wait longer when the site uses a dynamic progress indicator.

    Placeholders in Form Fields Are Harmful

    May 11, 2014

    Labels or sample text inside a form field makes it difficult for people to remember what information belongs in that field once they start data entry.

    Login Walls Stop Users in Their Tracks

    March 2, 2014

    Demanding that users register or log in before they can use an app or see website information has high interaction cost and defies the reciprocity principle.

    Infinite Scrolling Is Not for Every Website

    February 2, 2014

    Endless scrolling saves people from having to attend to the mechanics of pagination in browsing tasks, but is not a good choice for websites that support goal-oriented finding tasks.

    University Websites: Top 10 Design Guidelines

    January 19, 2014

    An effective university website can increase conversions for prospective students and alumni, strengthen institutional credibility and brand, improve user satisfaction, and save the university time and money.

    Homepage Real Estate Allocation

    November 16, 2013

    Websites spend too little homepage space on content of interest to users and fail to utilize modern screen sizes. And? It’s worse now than it was 12 years ago :-(

    Fight Against “Right-Rail Blindness”

    October 12, 2013

    Users have trained themselves to divert their attention away from areas that look like advertising. When designed well, sidebars can effectively increase content discoverability.

    Designing Effective Carousels: Create a Fanciful Amusement, Not a House of Horrors

    September 14, 2013

    Carousels allow multiple pieces of content to occupy a single, coveted space. This may placate corporate infighting, but on large- or small-view ports, people often scroll past carousels. A static hero or integrating content in the UI may be better solutions. But if a carousel is your hero, good navigation and content can help make it effective.

    Seniors as Web Users

    May 28, 2013

    Users aged 65 and older are 43% slower at using websites than users aged 21–55. This is an improvement over previous studies, but designs must change to better accommodate aging users.

    Define Techy Terms for Older Users

    May 24, 2013

    If using web or browser-related terms, consider defining them in place to make websites easier for senior citizens. Avoid using technical words if they are not necessary.

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