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Training Tutorials, Seminars, and Workshops
Except where noted, tutorials are one full day, accommodating as many participants as you want at your location.
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Learning-by-Doing
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We send a usability expert to your facility and teach you usability methods by conducting a real project right there with your own design as the case study. These workshops are very intensive and have a strong hands-on component, so they are limited to a small number of participants.
- User Testing (3 days): learn to run your own usability studies
We focus on an actual design (typically your current website), develop a full usability plan, conduct an actual usability test (or field study), analyze the results and recommend redesign changes, and finally report the findings in a large-group presentation.
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Intranets
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3-day workshop that includes a review of your own intranet, or 2-day tutorial that's purely based on what we found from other intranets. See what works and what doesn't work with users.
Several of the seminars listed under "Web Design" are also useful for intranet designers. |
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Web Design
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The most important principles of Web design, based on analysis of user behavior and user testing of many websites.
Intensive workshop for writers who are used to writing for print and need to be trained in writing for the Web.
Although e-mail newsletters fill our mailboxes, the medium sometimes causes the message to fail. Learn what strategies and techniques work well, which elements do more harm than good, and how people really use the e-mail you're sending them.
Press information, investor relations, job listings, and the "About Us" area of a company's website.
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Applications
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2-day course with guidelines and design patterns for functionality and features, ranging from page-level elements (e.g., buttons and form fields) to workflow support.
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User Experience Methods
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Designs with long lives have a life cycle of development and growth, each stage bringing its own usability concerns. Explore discount usability engineering, learn whether you need your own testing lab and how to build it, explore cost-benefit analyses for your Return on Investment (ROI) calculations.
Paper prototypes allow you to get data from user testing of a proposed design before you have written a single line of code or generated the full set of content.
The best way to learn about your customers' goals and needs is to visit people in their own environment. Four-day workshop where we take your team into the field to visit your customers and convert the observations into actionable design improvements. Also available as a one-day tutorial that teaches the method without going on visits.
2-day workshop to develop representations of your key user profiles that can be references throughout the design process.
We teach user testing in a hands-on learning-by-doing approach. See top of this page.
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Strategy
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Visioneering is a systematic approach to creatively develop directions for future Web services and designs. Visioneering is not based on current technology or current business processes; nor does it build on your current Web design. The goal of visioneering is to plant a stake sufficiently far out that it is possible to innovate and create ideas that substantially enhance the human experience.
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Lectures and Keynotes
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Sell tickets to your conference by having a world-famous usability pioneer deliver the keynote lecture.
Inspire your staff to focus on customers by having us address your company meeting or executive offsite.
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