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Intranet Design Annual 2012: Year's 10 Best Intranets

 
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Summary

This report reviews the designs and usability of 10 intranets that were chosen from a much larger number of nominated designs. The report is richly illustrated with 187 full-color screenshots, giving readers the unique opportunity to see great intranet designs that are usually hidden behind a firewall.

The 10 winning intranets are:

  • CenturyLink Business, a telecommunications company (US)
  • Everything Everywhere, a communications company (UK)
  • Genentech, a biotechnology company (US)
  • LivePerson, Inc., a communications company (US)
  • Logica, a business and technology service company (UK)
  • MAN Diesel & Turbo SE, provider of large-bore diesel engines and turbomachinery for marine and stationary applications (Germany)
  • NCR Corporation, a technology company (US)
  • The Scotts Miracle-Gro Company, a marketer of branded consumer products for lawn and garden care (US)
  • Skanska, a project development and construction group (Sweden)
  • Staples, Inc., an office products company (US)

These intranets represent companies ranging in sizes, from 550 to 55,000, with the average size being 19,700 employees. The designs include good examples of social networking, clean IA, strong content management, large amounts of documents, and mission-critical applications.

The bulk of the report consists of detailed case studies of each of the ten winning intranet designs, including discussions of the main problems they faced, how these problems were overcome in the redesign process, how the new design compared with the previous design, and how they cajoled a variety of technologies to achieve their vision in their organization's framework.

> Read Jakob Nielsen's Alertbox: main trends in this design annual
> 2012 Intranet Design Awards: Learn more about the winning teams


Best Practices

Some of the key areas for which best practices are presented in the report are:
  • Expertise finders (locating coworkers with specific knowledge)
  • Staff directory and employee profile pages
  • Knowledge management
  • Company and industry news
  • Editorial control of the intranet homepage and other sections
  • Keeping the intranet up-to-date
  • Curating content across the intranet
  • User/Employee-contributed content
  • Commenting features
  • Ratings and feedback systems
  • Increasing the level of employee participation: reward features
  • CEO blogging and video
  • Employee and department team sites
  • Consistent navigation and clear IA
  • Search
  • Page templates and consistent page layout
  • Video on intranets
  • Data visualization
  • Mega-menus for intranet navigation
  • Lightboxes
  • Development process for intranet redesigns
  • Web analytics for intranets
  • Intranet branding
  • Promoting new intranet features
  • Mobile intranets (including iPhone apps for intranet access)
  • Personalization and ways to ensure that all users get the most from it
  • Customization
  • Governance
  • Change management
  • Working with external design agencies
  • Staffing of intranet teams; where they report in the organization

Table of Contents

431-page report with 187 screenshots

  1. Executive Summary
    • Smaller Companies Still Have Better Intranets
    • Team Size is Up: Teams Do More with More
    • Mobile Intranets: Stunted Growth
    • Evolving UI Elements
    • Supporting Design and the Organization
    • Social!
    • ROI
  2. Overview of the Winners
  3. Common Themes Among the Winners
    • Evolving Menu UI Navigation
    • Light Boxes
    • Early Work on the Information Architecture
    • Content Worship (and Control)
    • Better Groupings and "Recommendations"
    • Lightning-Fast Access to CoWorker Information
    • Integrating employee profiles with wall feeds
    • Content gets personal
    • Feedback to Encourage Participation
    • Personas and User Profiles
    • Supportive and Accessible Management
    • Collaborative Approach to Design
    • Foiling Personalization
  4. Recurring Trends from Past Design Annuals
  5. CenturyLink Business
    • Summary
    • Background
    • Intranet Team
    • Governance
    • Users
    • URL And access
    • Design Process and Usability Work
      • Design Approach
      • Working with Outside Agencies
    • Timeline
    • Content and Content Contributors
      • A CMS in Transition
      • Workflow
      • Training Authors and Maintaining Standards
    • Technology
    • Search
    • Results And ROI
    • Lessons Learned
  6. Everything Everywhere
    • Summary
    • Background
      • Deciding What to Include
      • Facing Challenges
      • Everyone Wants to Be a Designer
    • Intranet Team
      • Taking an Agency Approach
    • Governance
      • Ownership
    • Users
    • URL And access
    • Design Process and Usability Work
      • Design Approach
      • You Can't Do It All, So Choose Wisely
      • Working with Outside Agencies
    • Timeline
    • Content and Content Contributors
      • CMS
      • Content: A Demanding Mistress
      • Standards, Styles, and Training
      • Training Users to Do It Right the First Time
    • Technology
    • Search
      • The Care and Feeding of Search
    • Results And ROI
    • Lessons Learned
  7. Genentech
    • Summary
    • Background
    • Intranet Team
    • Governance
      • Ownership
    • Users
    • URL And access
    • Design Process and Usability Work
      • Design Approach
      • Optimizing Design while Recognizing Ingrained Habits
      • Working with Agencies
    • Timeline
    • Content and Content Contributors
      • Choosing a Small(er) and More Agile CMS
      • The Contributor Funnel
      • The Review Pyramid
      • Supporting Content Contributors
    • Technology
    • Mobile
    • Results And ROI
    • Lessons Learned
    • LivePerson, Inc.
    • Summary
    • Background
    • Intrant Team
    • Governance
      • Ownership
    • Users
    • URL And access
    • Design Process and Usability Work
      • The Questionnaire
      • Information Architecture/Wireframing
      • Visual Design
      • Implementation/Development
    • Timeline
    • Content and Content Contributors
    • Technology
    • Mobile
    • Search
    • Results And ROI
    • Lessons Learned
  8. Logica
    • Summary
    • Background
      • Setting Goals
    • Facing Challenges
      • Controlling the Sidebar
    • Intranet Team
    • Governance
    • Users
    • URL And access
    • Design Process and Usability Work
      • Design Approach
      • User Survey
      • Key User Journeys
      • Determining Top-Level Site Structure
      • Wireframes
      • Working with an Outside Agency
    • Rollout and Transition
      • Rollout
    • Timeline
    • Content and Content Contributors
      • Choosing SharePoint
      • Creating Content
      • Policing Content
      • Supporting Content Contributors
      • Improving Content Over Time
    • Social intranet
      • Geo-Tagging Blog Posts
    • Features
      • Hello Yellow
      • Tools Page and Global Navigation Menu
      • The Logica Library and Auto-Classification
    • Technology
    • Mobile
    • Search
    • Search Interface
    • Results And ROI
    • Lessons Learned
  9. MAN Diesel & Turbo SE
    • Summary
    • Enhancing People Search
    • Background
      • Understanding the Value
      • Learning from Shortcomings
      • Facing Down Challenges
      • Looking Forward
    • Intranet Team
    • Governance
      • Ownership
      • Intranet Governance
    • Users
    • URL And access
    • Design Process and Usability Work
      • Design Approach
    • Timeline
    • Content and Content Contributors
      • Decentralized Content Management
    • Technology
    • Search
      • Improving Results
    • Results And ROI
    • One Intranet, One Company
    • Lessons Learned
  10. NCR Corporation
    • Summary
    • Background
    • Challenges
    • Intranet Team
    • Governance
    • Ownership
    • Users
    • URL And access
    • Design Process and Usability Work
      • Design Approach
      • Finding Solutions by Listening to Users
      • Designing for the Weakest Link
      • Partnering with Agencies
    • Timeline
    • Content and Content Contributors
      • Welcoming all Contributions
      • Supporting Contributors
      • Technology as a Constraint
      • Technology
    • Mobile
    • Search
    • Results And ROI
    • Lessons Learned
  11. The Scotts Miracle-Gro Company
    • Summary
    • Background
    • Challenges
    • Intranet Team
    • Governance
      • Ownership
    • Users
    • URL And access
    • Design Process and Usability Work
      • Design Approach
    • Timeline
    • Content and Content Contributors
    • Technology
    • Mobile
    • Search
    • Results And ROI
    • Lessons Learned
  12. Skanska
    • Summary
    • Background
      • One Company; One Intranet
      • Developing a Vision
      • Communicating outside the Intranet Team
      • Facing Challenges
      • Naming the New Intranet
    • Intranet Team
    • Governance
      • Ownership
    • Users
    • URL And access
    • Design Process and Usability Work
    • Design Approach
    • Figuring out the Navigation
    • Working as One Team with outside Agencies
    • Timeline
    • Content and Content Contributors
      • Editorial Workflow
      • Training and Support
      • Setting Standards
    • Technology
    • Mobile
    • Search
    • Results And ROI
      • Bringing the Company Together
      • An Improved Technical Architecture
    • Lessons Learned
  13. Staples, Inc.
    • Summary
    • Background
      • Project Goals
    • Intranet Team
    • Governance
      • Ownership
    • Users
    • URL And access
    • Design Process and Usability Work
      • Using Research to Inform Decision-Makin
      • Working with Agencies
    • Timeline
    • Content and Content Contributors
      • Content Authoring
      • Training
      • Maintaining Quality
      • Technology
    • Search
      • Refining Search Results
    • Results And ROI
    • Measuring Success
    • Lessons Learned
  14. Recommendations for the Intranet Design Process
    • Watch People Work
    • Conduct Usability Evaluations
    • Understand the Technology
    • Personalize After YOu Create the Infrastructure
    • Help Content Contributors Succeed
    • Consider Accessibility
    • Measure ROI
  15. Intranets Not Selected: Common Issues
    • Visual Design Troubles
      • Content Dressed Like Ads: Too Much Space for Promotions
      • Inappropriate Images
      • Text-Heavy or Link-Heavy Pages
      • Is Acid-Wash Back In?
      • Hard-to-Read Text
      • "Branding" Features and Sections
    • Lack of Organization and Control for Users
      • No Content Priority on Pages
      • Inconsistent Design Across the Intranet (Menus and Pages)
      • No Context for User Location
      • Poorly Organized Lists
    • Navigation Nightmares
      • Global and Local Must Live Harmoniously
      • Too Many Tiers and Layers
    • Lacking Content
      • Only the Promise of Content
      • Inadequate Employee Information
      • No Descriptions, or Unhelpful Descriptions
  16. Selection Criteria and Process

How Can We Sell This Report So Cheaply?

Most other consulting companies and analysts would charge a thousand dollars or more for a report like this. A mid-sized company could increase employee productivity by tens of thousands of dollars if its intranet benefited from even a single good idea from this report. Big companies stand to gain millions.

Despite investing half a year's effort and the work of several of the world's most experienced usability professionals in the project, we can sell the report at a dramatically lower price than other companies who put much less work into their reports, because we distribute it over the Web, with a much leaner cost structure than having an army of salespeople to schmooze you.

Our only plea is that you help us continue publishing low-price reports by buying a site license if you have colleagues who will read the report. If you only need it for yourself, then that's obviously what the single-user license is for. If somebody "gives" you a copy, then please buy a download anyway to keep prices down in the future.


Who Should Read This Report?

Anybody in charge of an intranet or its design.
 
Download Report (PDF file, 431 pages) Download Report (from eSellerate)
$248 for the PDF file (431 pages, 187 screenshots), single-user license.
$488 for a site license to make copies and place on your intranet.
                        
   
See also Related Reports
Intranet Design Annual 2011

Sector-Specific Intranets:
> Financial Services
> Technology Companies
> Industrial/Manufacturing
> Retail Sector
> Knowledge-Intensive
> Government Agencies

Intranet Portals
Report from the trenches.

"Enterprise 2.0"
Social Software on Intranets: A Report From the Front Lines of Enterprise Community, Collaboration, and Social Networking Projects.

Intranet Information Architecture (IA)
Analysis of 56 companies' IA.

User Research and Intranet Design Guidelines
For this series of 10 reports, we tested 27 intranets with real employees from each company to find out what worked and didn't work across a broad set of intranet designs.

Frequently Asked Question: Next Year's Award
Info about the competition for the 2013 Intranet Design Award.

Frequently Asked Question: Alternative Payments
If you do not want to buy online, we accept other forms of payment:
  • Check
  • Bank transfer
  • Purchase orders
  • Faxed or mailed credit cards

We can also send you a paper invoice if your company requires that.

Note Download Time
The PDF document is a big file because of the many illustrations (33 MB). Downloads may take as much as 3 minutes with a broadband connection.

Frequently Asked Question: File Format
The report is a standard PDF file, formatted to print on both 8.5x11 and A4 paper. Any recent version of the Acrobat Reader will suffice to read or print the file. No special software is needed. The file is not copy-protected: we trust you to buy a site license if you are going to have several people read the report.

See also Training Course
Full-day tutorial on intranet usability:

> in-house workshop for your intranet team
> public training course at our annual usability conference

We can conduct a usability review of your intranet.


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