We provide research-based UX guidance, by studying users around the world.

February 2 Feb 2 In a card-sorting study, users organize topics into groups. Use this research method to create an information architecture that suits your users' expectations.

February 2 Feb 2 Users add specificity to their prompts by outlining the structure of the desired response.

January 26 Jan 26 What users believe they know about a user interface impacts how they use it. Mismatched mental models are common, especially with designs that try something new.

January 26 Jan 26 Open-ended questions result in deeper insights. Closed questions provide clarification and detail, but no unexpected insights.