Learning-by-Doing User Testing (3-day usability training workshop)

Nielsen Norman Group Workshop

Learning-by-Doing: User Testing

		Length: Three days Price: $23,000 plus travel expenses Usability tests are an excellent way to learn about the ease-of-use of your website or product. Watching people work and analyzing their behavior will help you understand how users work with a design. This understanding will help you define ways to improve your designs. In doing these studies, you will learn about defining your target user profile, writing usability test tasks, preparing testers and observers, conducting and observing usability tests, and analyzing the results. After this workshop, you will be able to conduct your own user tests in the future and you will never have to pay us a dime again.

Logistics		Our Usability Testing Learning-by-Doing Workshop is an intensive three-day seminar about how to conduct usability studies. It is limited to a smaller group (typically your core team) during which we will focus on an actual design (typically your current website or product), develop a full usability plan, conduct an actual usability study, analyze the results and recommend redesign changes, and derive a consensus view of future usability directions for the design. The process is very intensive and should be limited to about 10 people. Event Breakdown NN/g sends you a document describing how to set up and schedule the testers. You find the people to be usability testers and schedule the visits. Day one: usability overview session; how to plan a test (taught by planning the test of your design). Day two: how to run a test (taught by conducting a live test of your design with actual users). Day three: how to analyze test results (taught by taking the outcome of the test on Day 2 and turning them into recommendations for improving your design); how to present top findings to the rest of your company.

Outcomes		The workshop has three goals: The participants will have learned the skills necessary to carry out their own Web usability work in the future. Usability results for a specific project combined with a 100% customized presentation about Web usability focusing on your own design. Increased awareness about usability across the organization because of the team-building experience of participating directly in a usability project. Thus, you can pay for the seminar out of your training budget or your development budget as you prefer: this is both a learning experience and a way to improve the user experience of the website or product we are testing.

Pricing Details		The price for this seminar within the United States is $23,000 plus travel expenses. Prices in other countries are higher.

		How to Order Please contact Nielsen Norman Group at info@nngroup.com if you are interested in more information or would like to request this workshop. Note that availability of our senior staff is highly variable: usually we need at least one month's notice. If you need the workshop on a specific date or if international travel is involved, three months' notice would be preferable.

How to Order

Please contact Nielsen Norman Group at info@nngroup.com if you are interested in more information or would like to request this workshop.

Note that availability of our senior staff is highly variable: usually we need at least one month's notice. If you need the workshop on a specific date or if international travel is involved, three months' notice would be preferable.

Related Workshop

To learn field studies instead of user testing and to have us help conduct visits with your customers, get the four-day workshop on Learning-by-Doing Field Studies.

NN/g Contact Information

Learning-by-Doing: User Testing

Logistics

Event Breakdown

Outcomes

Pricing Details

How to Order