Email Research Reports

• Marketing Email UX - User Research Methodology

  This report presents the details of various research methods used to study the usability, content, and design of newsletters and marketing email.

• Marketing Email and Newsletter Design to Increase Conversion and Loyalty

  Learn how to create engaging and usable marketing email and newsletters that can be accessed from a computer, tablet, or mobile device. 199 best-practice design guidelines.

• Ecommerce User Experience Vol. 12: Transactional Email, Confirmation Messages, and Notifications

  Relevant and informative automated messages help users quickly identify their transaction status. Get 143 design guidelines to convey emails and notifications efficiently.