design mistakes Articles & Videos

  • Project Postmortems for UX Teams: Learning from Success and Failure

    Although postmortems are one of the most powerful learning tools in product development, most teams haven't yet discovered how to use them effectively.

  • Humanizing AI Is a Trap

    LLMs humanize by design. Adding personality/emotion amplifies risk. Design real tools, not fake friends.

  • Template Trap

    Templates help, but only when used with intent. Use them thoughtfully, adapt them to context, and don’t skip the critical thinking.

  • Checkbox Design: 8 Guidelines

    Design effective checkboxes by using square boxes, clickable labels, and clear, positive wording. List items vertically with instructions, and ensure legal checkboxes are unchecked by default to respect user consent.

  • Designing Use-Case Prompt Suggestions

    Use-case prompt suggestions show how to effectively prompt AI tools. They aid learnability and creativity, helping users explore what AI tools can do.

  • Error Messages: 4 Guidelines for Effective Communication

    Communicate effectively with your error messages by using human-readable language, concisely and precisely describing the issue, offering constructive advice, and not blaming the user.

  • 5 Common Mistakes Junior Designers Make

    There are 5 common mistakes junior designers make. They focus on the look instead of usability, commit type crimes, work outside of design systems, lack confidence when presenting their designs, and ask for feedback too often.

  • The Negative Impact of Mobile-First Web Design on Desktop

    Mobile-first web designs cause significant usability issues when viewed on desktop. Content becomes overly dispersed across long scrolling pages with expansive white space and enlarged images and fonts, making it difficult for users to consume and understand the information.

  • UX Basics: Study Guide

    Unsure where to start? Use this collection of links to our articles and videos to learn more about the basics of user experience.

  • User-Feedback Requests: 5 Guidelines

    Surveys asking users to give feedback during or after an interaction should not interrupt the users' task and should be sent to the appropriate channel. They need to be short, easy to complete, and give the user the opportunity to provide details about their experience.

  • Personas Are Living Documents: Design Them to Evolve

    We sometimes think of personas as final artifacts, when, in reality, personas are merely a representation of data, and data can change. An artifact that is too polished or difficult to update may result in an outdated and unused persona.

  • Hostile Patterns in Error Messages

    Premature error messages, aggressively styled fields, and unnecessarily disruptive system-status messages feel bad-mannered and increase cognitive load for users during otherwise simple tasks.

  • Top 10 Web-Design Mistakes

    Jakob Nielsen condemns 10 awful design flaws that plague today's websites, as voted by the audience at his Virtual UX Conference keynote.

  • Translating UX Concepts into Design Practice

    Edgar Anzaldua presents a 6-year case study of learning and applying ever-more subtle UX concepts and growing his influence. Always something new to learn, from junior to senior professional level.

  • The Role of Design Ethics in UX

    The push for less-ethical or even deceptive user interfaces is often caused by short-term thinking and immediate UX metrics. The long-term impact of harming users can backfire and lead to reduced brand loyalty.

  • Dangerous UX: Consequential Options Close to Benign Options

    Confirmatory and destructive actions should be far apart from each other; use additional redundant visual signals to differentiate between them and avoid user errors.

  • Time to Make Tech Work

    Users waste unacceptably much time struggling with computer bugs. Users' mental models suffer when systems don't work as advertised, leading people to question their understanding of the UX.

  • User Interface Design Fails

    Jakob Nielsen discusses the biggest failures in today's user interface design. (Recorded at the Virtual UX Conference.)

  • Login Walls

    Demanding that users create a new account before they are able to access a website or mobile app is only justified in rare cases. Usually, people go away, rather than scale a wall placed between them and your offerings.

  • Privacy Policies and Terms of Use: 5 Common Mistakes

    Policy pages often fail to follow basic usability guidelines: they are not readable, lack high-level summaries and inside-policy navigation, have poor formatting, and are not available in expected places.