Jakob Nielsen's 10 general principles for interaction design. They are called "heuristics" because they are broad rules of thumb for UX and not specific usability guidelines.
Empathy maps help UX teams visualize user attitudes and behaviors, building a shared understanding of end users while highlighting gaps in existing user data.
Modern day UX research methods answer a wide range of questions. To know when to use which method, each of 20 methods is mapped across 3 dimensions and over time within a typical product-development process.
User interviews have become a popular technique for getting user feedback, mainly because they are fast and easy. Use them to learn about users’ perceptions of your design, not about its usability.
User journeys and user flows both describe processes users go through in order to accomplish their goals, but they differ in scope, purpose, and format.
iOS 26’s visual language obscures content instead of letting it take the spotlight. New (but not always better) design patterns replace established conventions.
Elaborate usability tests are a waste of resources. The best results come from testing no more than 5 users and running as many small tests as you can afford.
In a card-sorting study, users organize topics into groups. Use this research method to create an information architecture that suits your users' expectations.
Ordinal sequences, logical structuring, time lines, or prioritization by importance or frequency are usually better than A-Z listings for presenting options to users.
In Part One, I argued that accessibility should not focus just on the needs of the profoundly disabled, that well-crafted solutions can be of service to all. This new approach is called, “inclusive design” and it starts with organization.
Although successful websites typically have high usability, average sites can hurt their business by copying design elements that don't work well in other contexts.
The "New" Google News referred to in this article came out in June, 2010. It was dreadful. They have since, as the altered title of this article suggests, backed off on many of its worse features.
A powerful myth has arisen upon the land: That designers possess some mystical, creative thought process that places them above all others in their skills at creative, groundbreaking thought.