The sparkles icon has become increasingly prevalent in user interfaces, particularly in association with AI-driven features, but it suffers from ambiguity and lacks a standardized meaning.
Work with AI tools in UX the way you’d work with an intern: Treat their work as a first pass, double-check their facts, and provide specific instructions.
You have a lot of UX experience, but how best to communicate it to a hiring manager on your resume? Use these 10 tips to make your hard-won achievements persuasive, even at a glance.
Statistical significance does not always equal practical significance. A difference may be statistically significant without having any meaningful impact in real life. Conversely, practical differences may not always achieve statistical significance.
Jakob Nielsen's 10 general principles for interaction design. They are called "heuristics" because they are broad rules of thumb for UX and not specific usability guidelines.
Empathy maps help UX teams visualize user attitudes and behaviors, building a shared understanding of end users while highlighting gaps in existing user data.
Modern day UX research methods answer a wide range of questions. To know when to use which method, each of 20 methods is mapped across 3 dimensions and over time within a typical product-development process.
User interviews have become a popular technique for getting user feedback, mainly because they are fast and easy. Use them to learn about users’ perceptions of your design, not about its usability.
User journeys and user flows both describe processes users go through in order to accomplish their goals, but they differ in scope, purpose, and format.
iOS 26’s visual language obscures content instead of letting it take the spotlight. New (but not always better) design patterns replace established conventions.
Elaborate usability tests are a waste of resources. The best results come from testing no more than 5 users and running as many small tests as you can afford.
In a card-sorting study, users organize topics into groups. Use this research method to create an information architecture that suits your users' expectations.
