Wireflows are a combination of wireframes and flowcharts. They can document workflow and screen designs when there are few pages that change dynamically.
Well-designed personalization carefully considers the creation of roles or types, ensures content is available for roles, and retains user control over the experience.
Organizations must create omnichannel UX strategies that optimize the end-to-end user experience of completing a task across devices and interaction channels.
Customization gives control to the user and personalization gives control to the site. Both can enhance experiences, but only when carefully implemented.
Brand is a perception of value resulting from the sum of a customer’s experiences, made up of visual, tonal, and behavioral brand components, often shaped by UX.
Selecting an option inside a menu depends on how far away that option is from the menu icon. Drop-down menus, megamenus, pie or radial menus, and marking menus arrange items in different patterns to optimize the reach time.
An enhancement is a user-interface feature that speeds up or enriches the interaction on some platforms for some users. Enhancements take advantage of special user or device capabilities and need to be backed up by more traditional ways of implementing the same interaction.
Results pages that refresh too soon or shift the page position disrupt the filtering process. Design filters and facets to offer a smooth user experience.
Clickable UI elements with absent or weak visual signifiers condition users over time to click and hover uncertainly across pages — reducing efficiency and increasing reliance on contextual cues and immediate click feedback. Young adult users may be better at perceiving subtle clickability clues, but they don’t enjoy click uncertainty any more than other age groups.