web trends Articles & Videos

  • Using AI for UX Work: Study Guide

    Unsure where to start? Use this collection of links to our articles and videos to learn about the best ways to use artificial intelligence for UX work.

  • Handmade Designs: The New Trust Signal

    In an era of AI-generated-everything, AI-fatigued users want designs that look like they were made by a person.

  • Web UX: Study Guide

    Unsure where to start? Use this collection of links to our articles and videos to learn how users interact with the web and how to design effective web user experiences.

  • Initial Impressions of ChatGPT’s Agent: Successful, Shaky, and Slow

    ChatGPT’s agent successfully booked a restaurant reservation. But the process was time-consuming and vulnerable to misunderstandings and errors.

  • Card View vs. List View

    List view allows for easy sorting and is space efficient, while card view is visually engaging and creates effective groupings.

  • Neobrutalism: Definition and Best Practices

    As a UI design style, neobrutalism focuses on raw, unrefined elements like bold colors, simple shapes, and intentionally "unfinished" aesthetics.

  • AI for Tone: Avoid Sounding Like a Robot

    Learn how to use AI chats like ChatGPT to write copy that doesn’t sound like a robot wrote it.

  • Why 90’s Designs Are Coming Back

    Understanding the cyclical nature of design trends allows us to build on the past and fulfill the evolving needs of users. 3 examples of returning trends are neumorphism, dark mode, and gradients.

  • Skeleton Screens vs. Progress Bars vs. Spinners

    Skeleton screens, progress bars, and spinners all indicate the system is loading content, but they serve different purposes and work best in different contexts.

  • Glassmorphism: Definition and Best Practices

    Glassmorphism is a UI design trend that features translucent interface components to create depth.

  • Skeuomorphism

    Skeuomorphism involves designing digital interfaces that imitate physical elements, reducing the learning curve for unfamiliar interactions.

  • Responsive Web Design: 3 Key Fundamentals

    Responsive web design adapts to various screen sizes while emphasizing developmental efficiency over device-specific designs. It's key to prioritize content based on different contexts of use across devices and create a cohesive experience for all users.

  • AI on Intranets: 5 Valuable Features

    NN/g’s 2023 Intranet Design Annual winners used AI for chatbots, tool recommendations, career guides, virtual assistants, and personalized communications to boost productivity.

  • Deceptive Patterns in UX: How to Recognize and Avoid Them

    Deceptive patterns promote business outcomes at the user's expense. Designers should avoid deceptive patterns by carefully assessing their designs.

  • The Negative Impact of Mobile-First Web Design on Desktop

    Mobile-first web designs cause significant usability issues when viewed on desktop. Content becomes overly dispersed across long scrolling pages with expansive white space and enlarged images and fonts, making it difficult for users to consume and understand the information.

  • Skeleton Screens 101

    A skeleton screen is used as a placeholder for a loading page. This progress indicator is used for full-page loads and reduces the perceived loading time.

  • 3 Alternatives to Infinite Scrolling

    Infinite scrolling can create great user experiences, but it also has weaknesses. Consider 3 alternative design patterns that may work better for your product: A load-more button, integrated pagination within a long scroll, and traditional pages.

  • Infinite Scrolling: When to Use It, When to Avoid It

    Infinite scrolling through long lists of homogeneous items can lower interaction costs, but is less suited to support specific tasks such as finding a particular item.

  • Models Matter: A Case for Using Diverse Models on Ecommerce Websites

    Not only do shoppers appreciate model diversity, but they also feel more confident in their purchasing decisions when they see many different people wearing a product.

  • Infinite Scrolling: When to Use It, When to Avoid It

    Infinite scrolling minimizes interaction costs and increases user engagement, but it isn’t a good fit for every website. For some, pagination or a Load More button will be a better solution.