Jakob Nielsen's 10 general principles for interaction design. They are called "heuristics" because they are broad rules of thumb for UX and not specific usability guidelines.
Empathy maps help UX teams visualize user attitudes and behaviors, building a shared understanding of end users while highlighting gaps in existing user data.
Modern day UX research methods answer a wide range of questions. To know when to use which method, each of 20 methods is mapped across 3 dimensions and over time within a typical product-development process.
User interviews have become a popular technique for getting user feedback, mainly because they are fast and easy. Use them to learn about users’ perceptions of your design, not about its usability.
User journeys and user flows both describe processes users go through in order to accomplish their goals, but they differ in scope, purpose, and format.
iOS 26’s visual language obscures content instead of letting it take the spotlight. New (but not always better) design patterns replace established conventions.
Elaborate usability tests are a waste of resources. The best results come from testing no more than 5 users and running as many small tests as you can afford.
In a card-sorting study, users organize topics into groups. Use this research method to create an information architecture that suits your users' expectations.
Low-code platforms and other end-user programming or simplified implementation don't remove the need for task analysis and other deeper UX work and thus don't guarantee great usability. But they can free up budget for better UX work.
Direct manipulation is an interaction technique in graphical user interfaces where users move depictions of objects around and get immediate feedback about their actions and the outcome of these actions.
After collecting KPI numbers for two versions of a design, the difference between the two metrics is not statistically significant. Now which version should you launch?
How do you decide whether to have a meeting or a workshop for a given problem or stage of your UX design process? Both involve a group of people, but there are 5 big differences, and the two formats work for different situations.
Participants in the Virtual UX Conference share tips for running UX workshops remotely to overcome challenges of participant fatigue and engagement and getting clients to use collaborative design tools.
When people think that something is rare or only available for a limited time, they will tend to act fast to secure that scarce item. This behavioral principle can be used in user experience design, but beware of overuse.
If users don't use your search a lot, it's often because the search user interface is poorly designed. Here are the top guidelines for how to show the search feature on both desktop and mobile.
Card sorting is great for designing or evaluating an information architecture (IA), but it can be hard to interpret. Dendrograms visualize the data which can help you make the necessary decisions which are rarely clear-cut but require tradeoffs.
