Articles

Page Laubheimer

Page Laubheimer is a former NN/G employee who worked on research, teaching, leadership, and design thought leadership. His expertise focused on web applications, AI, and projects in complex domains. His many research findings and recommendations were also informed by his background in library and information science, and his work often involved information architecture, navigation design, taxonomy construction, and ontology management.

Articles and Videos

  • Drag–and–Drop: How to Design for Ease of Use

    Clear signifiers and clear feedback at all stages of the interaction make drag–and–drop discoverable and easy to use.

  • Executing UX Animations: Duration and Motion Characteristics

    Define a trigger, transformations, duration, and easing of the animation, and be mindful of accessibility issues and annoying the user.

  • The Role of Animation and Motion in UX

    Animation in UX must be unobtrusive, brief, and subtle. Use it for feedback, state-change and navigation metaphors, and to enhance signifiers.

  • Tree Testing to Evaluate Information Architecture Categories

    Tree testing is a supplement to card sorting as a user research method for assessing the categories in an information architecture (especially a website IA and its proposed or existing navigation menu structure).

  • Treemaps: Data Visualization of Complex Hierarchies

    A treemap is a complex, area-based data visualization for hierarchical data that can be hard to interpret precisely. In many cases, simpler visualizations such as bar charts are preferable.

  • The 3-Click Rule for Navigation Is False

    While it is important to keep key information easily accessible, the 3-click rule is an arbitrary rule of thumb that is not backed by data.

  • User Testing with Sensitive Data

    How to conduct user research for systems with confidential or otherwise sensitive data, for example in domains like healthcare or financial services, where it can be problematic to record screens or otherwise share the user's information.

  • Accot-Zhai Steering Law: Implications for UI Design

    Dropdowns, hierarchical menus, sliders, or scroll bars involve steering a pointer or a cursor through a tunnel; optimal design for these GUI elements should consider the Steering Law.

  • How Many Items in a Navigation Menu?

    A key question in information architecture (IA) is to decide the number of items in navigation menus (including global menus and local menus). 4 main factors determine the answer, but it's not 7, despite a common myth.

  • Split Buttons: Definition

    A split button is a dual-function menu button that offers a default action as well as the possibility of choosing a different action by selecting from a set of alternatives.