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Susan Farrell

Farrell joined All Turtles, an AI product studio, in 2017, where she led UX Research and Strategy for chatbots and smart-device systems. She was previously an early member of Nielsen Norman Group, from 1999-2017, where she consulted with dozens of companies —  multinationals, government, open source, and early startups — regarding website and mobile device usability, interaction design and information architecture. 

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