Unsure where to start? Use this collection of links to our articles and videos to learn about principles of human psychology and how they relate to UX design.
Addressing these 3 fundamental psychological needs in our products increases user motivation and well-being. Users will be more engaged and more likely to use our designs.
An engaging gameplay experience is good design. But there's a fine line between engagement and addiction, which would be bad UX, especially in the long term.
Gamification brings the visual design and the mechanics of games to other products. As we examine our ethical responsibilities as UX professionals, social media deserves special consideration. Gamification in social media can make people feel as though their social lives are being scored.
Gamification is the usage of game mechanics in nongame contexts, such as mainstream UX design. The most successful implementations of gamification begin with a learner-centered mindset.
