UX Teams Articles & Videos

  • Empathy Mapping: The First Step in Design Thinking

    Empathy maps help UX teams visualize user attitudes and behaviors, building a shared understanding of end users while highlighting gaps in existing user data.

  • Democratizing User Research

    A clear guide to UX research democratization—definition, misconceptions, benefits, research ops, templates, training, tech, and AI best practices for scaling quality insights.

  • Transitioning from Graphic Design to UX

    Moving from graphic design to UX doesn’t mean starting over. Most core skills are directly transferable and serve as a strong foundation to become a great UX designer.

  • Design-System Maturity: A 6-Dimension Framework

    Use this maturity model to assess your design system’s health and identify where to focus next.

  • What are Design Specs?

    When designs get rejected in dev review, missing specs are often the culprit. A solid spec covers layout, interactions, requirements, and project scope.

  • Closing the Loop: What to Do After a Design Critique Ends

    Most designers invest in running critiques but skip the followup. That missing step is often why feedback culture breaks down.

  • What Designers Actually Struggle with on Product Teams

    Designers' top struggles aren't about design skills. They're about alignment, influence, and navigating org complexity — the work no one taught them to do.

  • Managed-UX Integration: A Team Model for UX Autonomy and Product Alignment

    In the managed-UX integration model, UXers report to UX leadership, stay connected to their peers, and work daily with product teams to drive outcomes.

  • From Confrontation to Collaboration: The Developer-Designer Relationship

    The infamous developer-designer relationship doesn’t need to be toxic. Design and development teams should approach collaboration as coowners of the product experience.

  • Creating Design Specs for Development

    Design specifications should provide all the relevant information needed to align the design and development teams.

  • UXers Need to Think Like Product Leaders

    By adopting the mindset of a product leader, UXers can build support and buy-in within their company.

  • Preparation Tactics for a Tough UX Job Market

    In times when UX jobs are not plentiful, use these tactics to prepare yourself to navigate a difficult job market.

  • UX Research Job Interviews: 5 Things to Showcase

    Set yourself apart in UX research job interviews and leave a memorable impact on interviewers.

  • The Biggest Challenges Practitioners Encounter Working in UX

    We surveyed 126 practitioners, uncovering the biggest challenges in the UX field. Almost all responses originated from the same core problem: perception of UX.

  • Generalist vs. Specialist UX Designers

    Should you be a specialized or generalist UX designer? Both roles offer substantial value to a team and unique perspectives for solving UX challenges.

  • UX Team Charters

    A UX team charter clarifies a team's purpose, roles, and goals to improve efficiency and collaboration. It's a commitment to shared values and working methods to make the UX team's vision actionable.

  • NN/g’s Free UX Templates and Guides

    Use this curated set of free NN/g templates and guides for inspiration and to accelerate your product development activities and UX career.

  • 10 Steps for Better Storytelling in UX Job Interviews

    Searching for a UX job and want an edge on your competition? Stop endlessly iterating over your portfolio and start practicing storytelling to ace your UX job interviews.

  • Successful Projects: 7 Steps for Better Collaboration

    Effective collaboration can be challenging, yet it is crucial for successful outcomes. By following 7 steps for better collaboration, you can avoid the most common issues and set yourself up for success.

  • Affinity Diagramming for Collaboratively Sorting UX Findings and Design Ideas

    Use affinity diagramming to cluster and organize research findings or to sort design ideas in ideation workshops.