Summary: No. 2 of the top 10 UX design heuristics is to speak the users' language, use terms familiar to the user, follow real-world conventions, and make information appear in a natural and logical order; all in the interest of achieving a match between the system and the real world.
Related Article
Match Between the System and the Real World (Usability Heuristic #2)
Systems should speak the users' language with familiar words, phrases, and concepts rather than system-oriented terms. Interfaces that follow real-world conventions and make information appear in a natural and logical order demonstrate empathy and acknowledgement for users.
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