Visual design elements that are connected (for example, by a line) are seen as belonging together. This principle is strong enough to overrule small differences between the items.
It can be tempting to follow the next big UX trend. Before adopting a UX trend, we must evaluate how the trend will support users and impact our workflows.
Dashboards that monitor vast masses of data should guide users' attention to critical values but not by flashing endless alerts without prioritization.
Metaverse projects must follow the standard user-centered design process, including prototyping and usability testing, to result in useful designs that people will want to use.
Users often struggle to find their time zone from a time-zone selector. Where possible, locate users’ time zones for them, organize time zones alphabetically in a dropdown, and allow users to search by city and country.
User research can be time- and resource-intensive, but there are ways to identify bottlenecks and create efficiencies in your process with scripts and automation solutions.
Jakob Nielsen's 10 general principles for interaction design. They are called "heuristics" because they are broad rules of thumb for UX and not specific usability guidelines.
Empathy maps help UX teams visualize user attitudes and behaviors, building a shared understanding of end users while highlighting gaps in existing user data.
Modern day UX research methods answer a wide range of questions. To know when to use which method, each of 20 methods is mapped across 3 dimensions and over time within a typical product-development process.
User interviews have become a popular technique for getting user feedback, mainly because they are fast and easy. Use them to learn about users’ perceptions of your design, not about its usability.
User journeys and user flows both describe processes users go through in order to accomplish their goals, but they differ in scope, purpose, and format.
iOS 26’s visual language obscures content instead of letting it take the spotlight. New (but not always better) design patterns replace established conventions.
Elaborate usability tests are a waste of resources. The best results come from testing no more than 5 users and running as many small tests as you can afford.
In a card-sorting study, users organize topics into groups. Use this research method to create an information architecture that suits your users' expectations.
