Content Management Models

Summary: There are 3 ways to structure digital content production in an organization: centralized (a single team owns creation, management, and publication) or decentralized (domain experts manage their own content), as well as hybrids between these two.

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Content Management on Intranets: Centralized, Distributed, and Hybrid Models

Three different content-management models enforce who creates, owns, and publishes intranet content.

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