Democratizing User Research

Summary: A clear guide to UX research democratization—definition, misconceptions, benefits, research ops, templates, training, tech, and AI best practices for scaling quality insights.

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Democratizing User Research

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Democratize User Research in 5 Steps

Democratization of user research makes it possible for anyone to study users. Assessment, training, coaching, and helpful resources set people and teams up to succeed.

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Lola Famulegun is a former NN/G employee who published practical guidance on scoping and strategy for research studies, user panels, and reporting UX work as business outcomes.

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