Using Fitts's Law to Make Links and Buttons Easier to Click

Summary: Fitts's Law describes how long time it takes to click a target, based on the distance to the target and its size. Use this information to make buttons and links faster to click.

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Fitts's Law and Its Applications in UX

The movement time to a target depends on the size of the target and the distance to the target.

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Kathryn Whitenton is a former NN/G employee who worked with clients to evaluate the user experience and information architecture of websites in a variety of industries including technology, telecommunications, and media, as well as corporate intranets. She conducted usability research, eyetracking user research, and studies of users on mobile devices in the United States, Europe, Asia, and Australia. Her user studies included general audiences as well as specific consumer types, business segments, children, and seniors.

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