AI & Machine Learning Will Change UX Research & Design

Summary: At the virtual UX Conference, Jakob Nielsen was asked "How will AI and Machine Learning affect UX Research & Design?"

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AI & Machine Learning Will Change UX Research & Design

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Jakob Nielsen, Ph.D., is a retired principal and co-founder (with Dr. Donald A. Norman) of the Nielsen Norman Group. Jakob established the "discount usability engineering" movement for fast and cheap improvements of user interfaces and invented the heuristic evaluation method.

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