Prioritization Matrices in UX Decision Making

Summary: Prioritization charts or matrices can help UX practitioners base important decisions on objective, relevant criteria instead of subjective opinions.

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Prioritization Matrices in UX Decision Making

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Using Prioritization Matrices to Inform UX Decisions

Visuals such as charts and matrices can help practitioners base important decisions on objective, relevant criteria instead of subjective opinions.

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Sarah Gibbons is a former NN/G employee who worked on teaching, leadership, and design thought leadership. At NN/G Sarah published ground-breaking insights on service design and service blueprinting, design thinking, and artificial intelligence (AI).

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