Stakeholder Interviews 101

Summary: UX-stakeholder interviews help us gather any information that may help shape the design process, define success metrics, and ultimately meet stakeholder expectations.

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Stakeholder Interviews 101

Interviewing stakeholders provides helpful information about their context, allows us to identify business goals they are concerned with, and increases their support.

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Sarah Gibbons is a former NN/G employee. At NN/G she worked on design and management; taught Live Online Training; and created articles and YouTube videos on various topics, such as service design and design thinking.

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