Will UX Ever Become Obsolete? (Jakob Nielsen)

Summary: Research and design go hand in hand and have staying power. Even as UX principles become more widely accepted, there is always more to learn and improve.

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Jakob Nielsen, Ph.D., is a retired principal and co-founder (with Dr. Donald A. Norman) of the Nielsen Norman Group. Jakob established the "discount usability engineering" movement for fast and cheap improvements of user interfaces and invented the heuristic evaluation method.

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