Virtual Tours

Summary: User interfaces that simulate a presence in a physical space allow people to tour an environment without travelling there, but were mostly considered secondary by our research participants, partly because it’s currently slow and confusing to navigate virtual tours.

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Virtual Tours: High Interaction Cost, Moderate Usefulness

Virtual tours are an occasionally useful secondary tool for checking on specific details, but most users find them to be high effort, slow, and of limited value.

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Page Laubheimer is a former NN/G employee who worked on research, teaching, leadership, and design thought leadership. His expertise focused on web applications, AI, and projects in complex domains. His many research findings and recommendations were also informed by his background in library and information science, and his work often involved information architecture, navigation design, taxonomy construction, and ontology management.

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