Writing for Social Media

Summary: Content usability applies to social media copywriting, and legibility requirements are high since users often scroll through their feeds at high speed.

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Social Media UX: 3 Research Insights

Companies should experiment with interactive social media content types, include relevant calls to action in posts, and avoid posting too frequently.

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Alita Kendrick is a mixed-methods Senior UX Researcher specializing in strategic research for AI and applied machine learning.

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