Information Architecture Articles & Videos

  • Taxonomy 101: Definition, Best Practices, and How It Complements Other IA Work

    A taxonomy is a backstage structure that complements the visible navigation. Taxonomies support consistent information retrieval by creating formal metadata rules.

  • Information Architecture: Study Guide

    Unsure where to start? Use this collection of links to our articles and videos to learn about information architecture (IA).

  • How to Handle Category Outliers in Your IA

    Users’ mental models of concept categories are far less strict than you might expect. Consider keeping small numbers of outlier pages within their larger parent category, rather than creating unnecessary subcategories.

  • Local Navigation Is a Valuable Orientation and Wayfinding Aid

    Local navigation indicates to users where they are and what other content is nearby in an information hierarchy.

  • Left-Side Vertical Navigation on Desktop: Scalable, Responsive, and Easy to Scan

    Vertical navigation is a good fit for broad or growing IAs, but takes up more space than horizontal navigation. Ensure that it is left-aligned, keyword front-loaded, and visible.

  • How to Interpret Dendrograms from Card Sorting to Improve Information Architecture

    Card sorting is great for designing or evaluating an information architecture (IA), but it can be hard to interpret. Dendrograms visualize the data which can help you make the necessary decisions which are rarely clear-cut but require tradeoffs.

  • Findability vs. Discoverability

    Locating features or content on a website or in an app happens in two different ways: finding (users look for the item) and discovering (users come across the item). Both are important but require different user research techniques to evaluate.

  • Privacy Policies and Terms of Use: 5 Common Mistakes

    Policy pages often fail to follow basic usability guidelines: they are not readable, lack high-level summaries and inside-policy navigation, have poor formatting, and are not available in expected places.

  • How to Organize COVID-19 Information on Your Intranet

    Interviews with intranet designers and case-study analyses show that designers are positioning COVID-19 content on intranets all in one place and are making it easy to find and consume.

  • Stop Counting Clicks: The 3 Click Rule Is Nonsense

    Users want to do the least amount of work possible to get to a desired web page. However, "work" is the sum of difficulty presented by each click and not the number of clicks in itself. Here are some tips for making a path easier to navigate.

  • Tree Testing to Evaluate Information Architecture Categories

    Tree testing is a supplement to card sorting as a user research method for assessing the categories in an information architecture (especially a website IA and its proposed or existing navigation menu structure).

  • Better Labels for Website Links: the 4 Ss for Encouraging Clicks

    4 guidelines for writing the link texts on websites to ensure users click the right options. Links should be Specific, Sincere, Substantial, and Succinct.

  • Footers Are Underrated

    There's a footer at the bottom of every web page, but the design of this utilitarian page element is often overlooked, making the website perform below its potential. In our usability studies, users often turn to page footers for important information and tasks, making them an integral part of the overall experience of a site.

  • The 3-Click Rule for Navigation Is False

    While it is important to keep key information easily accessible, the 3-click rule is an arbitrary rule of thumb that is not backed by data.

  • Simple Design Is Relative

    Simplicity depends on the capacity of the information channel and what's simple for one device, can be primitive or intricate for another, since screens are information channels with a limited capacity. When you're designing for multiple devices, don't go by common cliches like "simple is good."

  • How Many Items in a Navigation Menu?

    A key question in information architecture (IA) is to decide the number of items in navigation menus (including global menus and local menus). 4 main factors determine the answer, but it's not 7, despite a common myth.

  • Unbridged Knowledge Gaps Hurt UX

    Many websites fail to provide the right information for research-based tasks, requiring unnecessary effort for users to piece together various information sources manually.

  • Footers 101: Design Patterns and When to Use Each

    Footers can be found at the bottom of almost every web page, and often take many forms, depending on the type of content on a website. Regardless of the form they take, their presence is critical (and highly underrated).

  • Breadcrumbs: 11 Design Guidelines for Desktop and Mobile

    Support wayfinding by including breadcrumbs that reflect your site's information hierarchy. On mobile, avoid using breadcrumbs that are too tiny or wrap.

  • Intranet Design After a Merger or Acquisition

    Building an intranet for a newly expanded organization calls for empathy, balance, and often some resistance toward upper management.