Personas 101

Summary: Personas are personified representations of real information about our target audience that enable us to design with real customers in mind. They help us align ideas and apply what we know.

by

Topics:

Personas 101

 to watch NN/g videos

Related Article

Personas: Study Guide

Unsure where to start? Use this collection of links to our articles and videos to learn about personas and how to create and apply them.

Video Author

Kim Flaherty is an experience design and journey-management consultant working independently through her consultancy, Resonant XD.

Learn More

Subscribe to the weekly newsletter to get notified about future articles.

Videos