Public restrooms are plagued by unusable toilet-paper dispensers, difficult flushing controls, and poor stall-status visibility. Many of these issues can be addressed by following standard usability practices.
User need statements, also called problem statements or point-of-view statements, are a tool for defining and aligning on the problem you are going to solve.
Useful search suggestions lead to relevant results and are visually distinct from the query text. (This is about how to design the search feature on your own website, whether it's an ecommerce site or not.)
Contextual menus are displayed on demand and contain a small set of relevant actions, related to a control, a piece of content, a view in an app, or an area of the UI. When designed right, they deliver relevant tools for completing tasks without adding clutter to the interface.
Teens are (over)confident in their web abilities, but they perform worse than adults. Lower reading levels, impatience, and undeveloped research skills reduce teens’ task success and require simple, relatable sites.
Design changes can be costly in terms of time, money, and resources. There are important things to consider when creating a budget for design projects and the inevitable changes.
Critiquing a design is not the same as criticizing a design. Keep opinions out of design reviews to remain objective and increase the value of the design assessment.
Jakob Nielsen's 10 general principles for interaction design. They are called "heuristics" because they are broad rules of thumb for UX and not specific usability guidelines.
Empathy maps help UX teams visualize user attitudes and behaviors, building a shared understanding of end users while highlighting gaps in existing user data.
Modern day UX research methods answer a wide range of questions. To know when to use which method, each of 20 methods is mapped across 3 dimensions and over time within a typical product-development process.
User interviews have become a popular technique for getting user feedback, mainly because they are fast and easy. Use them to learn about users’ perceptions of your design, not about its usability.
User journeys and user flows both describe processes users go through in order to accomplish their goals, but they differ in scope, purpose, and format.
iOS 26’s visual language obscures content instead of letting it take the spotlight. New (but not always better) design patterns replace established conventions.
Elaborate usability tests are a waste of resources. The best results come from testing no more than 5 users and running as many small tests as you can afford.
In a card-sorting study, users organize topics into groups. Use this research method to create an information architecture that suits your users' expectations.