Kathryn Whitenton is a former NN/G employee who worked with clients to evaluate the user experience and information architecture of websites in a variety of industries including technology, telecommunications, and media, as well as corporate intranets. She conducted usability research, eyetracking user research, and studies of users on mobile devices in the United States, Europe, Asia, and Australia. Her user studies included general audiences as well as specific consumer types, business segments, children, and seniors.
What do successful user experience professionals have in common? Empathy. It’s the ability to understand the perspective and motivations of other people.
When creating interfaces for canines, keep in mind their mobile, social, and visual traits, and modify your usability-testing methods to suit this audience.
With every interaction, users must overcome the twin challenges of understanding the current state of a system and figuring out how to change it. Designers can support them by being aware of these gulfs and bridging them with a transparent conceptual model.
Devices which include screens, but employ voice as the primary input method point the way towards a more integrated and useful holistic user experience.
