Content standards in design systems support a holistically consistent user experience and efficient collaboration between writers, content, and UI designers.
Information architecture is the practice of structuring and organizing content on your site. Sitemaps are visualization tools used predominantly for planning.
Delight can be experienced viscerally, behaviorally, and reflectively. A great design is supported by all three of these pillars and is best evaluated with specific research methods.
Unsure where to begin? Use this collection of links to our articles and videos to learn about intranets and enterprise to help you derive an excellent design.
A content inventory and audit are two important activities to complete before developing a strategy to improve your digital content. Conduct them together to set your content up for success.
Interviews with intranet designers show that intranets are responding to COVID-19 with frequent updates, information about staying healthy, and tools to aid virtual work.
Many websites fail to provide the right information for research-based tasks, requiring unnecessary effort for users to piece together various information sources manually.
Even a talking-head video can keep people engaged. Take advantage of residual fixations upon scene changes; vary the facial expression, subject position, and even camera angle to reawaken the user’s attention.
While jump links have caused problems in the past, they can successfully be used to move users down long pages and directly to content, on any screen size.
These tips for writing web content for specialized audiences will help you sound authoritative and bolster your credibility. Professionals want content that is easy to scan, factual, and verifiable.