Design Process Articles & Videos

  • How Much Time Does It Take to Create a Journey Map?

    Data from 343 respondents provide a baseline to help teams understand and estimate the time and cost involved in the journey-mapping process.

  • UX Mapping Methods: Visual-Design Guide

    Visual-design principles can be applied consistently throughout the process of creating a polished UX map. Start by choosing a tool, then create a visual system, establish the basic layout, and finally add content and make adjustments.

  • The 10 Best Intranets of 2022: Trends in Design and Process

    Still challenged by the global pandemic but unwavering, intranet-design teams committed to accessibility and inclusion. Empathy and logic prevailed, resulting in winning intranets that are accepting and supportive of all employees equally.

  • 10 Best Intranets of 2022: What Makes Them Great

    The 2022 Intranet Design Annual winning teams were small relative to the size of their organizations, yet they produced excellent designs quickly. Teams continued to partner with outside consultants for support in development, project management, design, research, and other areas. A wide variety of industries from only four countries were represented this year.

  • Setting UX Roles and Responsibilities in Product Development: The RACI Template

    Use a flexible responsibility-assignment matrix to clarify UX roles and responsibilities, anticipate team collaboration points, and maintain productivity in product development.

  • UX Roadmaps: Who, When, and How Much Time?

    While roadmaps differ in scope, their main benefit is building alignment. We address some of the common questions asked about the topic by practitioners.

  • Service Design: Study Guide

    Unsure where to start? Use this collection of links to our articles and videos to learn about service design and blueprinting.

  • Why Map in Discovery: 3 Mapping Methods

    In the discovery phase of a UX project, mapping provides a high-level view of the problem space and makes opportunities obvious. Maps ensure buy-in and alignment around discovery findings.

  • Paper Prototyping: A Cutout Kit

    Easily (and cheaply) test early designs with this paper-prototyping kit.

  • 5 Prioritization Methods in UX Roadmapping

    The best prioritization method depends on project context, team culture, and success criteria.

  • UX Mapping Methods: Study Guide

    Unsure how to get started using UX mapping methods? Use this collection of links to our articles and videos to learn how to visualize UX insights and ideas into mapped visualizations.

  • Facilitating UX Workshops: Study Guide

    Unsure where to start? Use this collection of links to our articles and videos to start designing and facilitating UX workshops.

  • Problem Statements in UX Discovery

    In the discovery phase of a UX project, a problem statement is used to identify and frame the problem to be explored and solved, as well as to communicate the discovery’s scope and focus.

  • Design Thinking: Study Guide

    Unsure where to start? Use this collection of links to our articles and videos to learn about design thinking.

  • Four Factors in UX Maturity

    Improving UX maturity requires growth and evolution across 4 high-level factors: strategy, culture, process, and outcomes.

  • How to Draw a Wireframe (Even if You Can’t Draw)

    Even people with limited drawing abilities can learn to sketch a wireframe if they learn a few common conventions used to represent various design elements.

  • Derailed Design Critiques: Tactics for Getting Back on Track

    Feedback during design critiques can be filled with hypothetical scenarios and unactionable suggestions. The right facilitation techniques help stakeholders and team members stay on track while still feeling heard.

  • UX-Roadmapping Workshops: Agenda + Activities

    Collaboratively create a UX roadmap in a workshop setting by guiding participants through activities that familiarize them with the project goals, context, and inputs and that identify key roadmap themes and priorities.

  • Three Levels of Pain Points in Customer Experience

    Pain points are problems that occur at the different levels of the customer experience: interaction level, customer-journey level, or relationship level.

  • PM and UX Have Markedly Different Views of Their Job Responsibilities

    A survey of people in user experience and product management shows that these professionals disagree on who should be responsible for many key tasks, like doing discoveries and early design.