A Case for Returning to In-Person Usability Testing

Summary: In-person usability testing provides insights remote testing can miss. It offers unique benefits, such as building rapport, observing non-verbal cues, and providing immersive experiences for stakeholders that enhance understanding.

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A Case for Returning to In-Person Usability Testing

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Hoa Loranger is a former NN/G employee and Distinguished Experience Specialist. She worked in user experience for more than 20 years. At NN/G she conducted research worldwide, and presented keynotes and training on best practices for interface design. Hoa has consulted for companies such as Microsoft, HP, Allstate, Samsung, Verizon, and Disney. She authored publications, including the book, Prioritizing Web Usability.

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