Articles

Anna Kaley

Anna Kaley is the Director of Consulting at NN/G. She brings over 19 years of experience in UX architecture, digital strategy, UX writing, content strategy, design, and user experience consulting.

Articles and Videos

  • CSD Matrix: Framework and Template for Shared Understanding

    A CSD matrix outlines and simplifies project context and understanding by categorizing information into three distinct types: certainties, suppositions, and doubts.

  • 10 Best Intranets of 2023: What Makes Them Great

    Winners of the 2023 Intranet Design Annual span 5 countries and 6 industries. Average team sizes were larger this year compared to those of years past, while collaboration with external agencies played a significant role in executing successful intranet redesigns.

  • How To: Content Inventory and Audit

    Content inventories and audits shift a team's mindset from content quantity to content quality. They reveal relationships between content to resolve problems and support new content creation.

  • UX Vision & Strategy: Top Questions Answered

    A UX vision is a part of a UX strategy, alongside goals (or measures) and a plan.

  • Democratization of UX

    Democratization of UX work, or making it acceptable and accessible for everyone, must be accompanied by due diligence: setting guidelines, educating others, and demystifying the process.

  • Lean UX & Agile Glossary

    Unsure of what a word means and how it applies to UX in-practice? Use this glossary to quickly clarify key terms and Agile concepts.

  • User-Feedback Requests: 5 Guidelines

    Surveys asking users to give feedback during or after an interaction should not interrupt the users' task and should be sent to the appropriate channel. They need to be short, easy to complete, and give the user the opportunity to provide details about their experience.

  • UX Strategy: Study Guide

    Unsure where to start? Use this collection of links to our articles and videos about UX visioning and strategy.

  • Building Trust in UX

    Whether UX succeeds or fails comes down to whether other people in the organization trust the UX team, the UX process, and the UX findings and designs. Low trust = poor outcomes, no matter how good the work, so building trust is a priority.

  • Discovery in Agile

    Scaling discovery work in Agile helps teams plan appropriately scoped activities around targeted questions and probable assumptions instead of arbitrary sprint timeframes.