Articles

Anna Kaley

Anna Kaley is the Director of Consulting at NN/G. She brings over 19 years of experience in UX architecture, digital strategy, UX writing, content strategy, design, and user experience consulting.

Articles and Videos

  • NN/g’s Free UX Templates and Guides

    Use this curated set of free NN/g templates and guides for inspiration and to accelerate your product development activities and UX career.

  • How to Measure Intranet Performance: 3 Key Success Metrics

    Measure your intranet's effectiveness with strategic metrics for usage patterns, employee engagement, and satisfaction ratings. Improve your organization through insightful intranet analysis.

  • Content Strategy: Study Guide

    Unsure where to start? Use this collection of links to our articles and videos to develop processes, standards, and strategies for effective content.

  • Content Strategy vs. UX Writing

    Content strategy focuses on content-related processes, while UX writing shapes user experiences through text. The two disciplines work in harmony.

  • Structured Content: Benefits and Tips

    Structured content allows for flexible information presentation across channels. It supports consistency, efficient content operations, and adaptability with UI design changes.

  • Using a CSD Matrix in Discovery

    CSD matrices organize project information by Certainties, Suppositions, and Doubts. Use the framework to make decisions, form hypotheses, and address unknowns in discovery. (Credit: Tennyson Pinheiro, Luis Alt and the team at Livework São Paulo.)

  • UX Writing: Study Guide

    Unsure where to start? Use this collection of links to our articles and videos to learn how to write information that aligns with users’ needs.

  • Content Standards in Design Systems

    Content standards in design systems support a holistically consistent user experience and efficient collaboration between writers, content, and UI designers.

  • Intranet Feedback Features

    The input gathered from intranet feedback tools helps to enhance the content, personalize the experience, and signal the need for more in-depth research to keep the intranet employee-centered.

  • RACI for UX Roles and Responsibilities

    Clarify roles and tasks with a RACI matrix to identify collaboration points and ensure smoother workflows in product development.