Jakob Nielsen, Ph.D., is a retired principal and co-founder (with Dr. Donald A. Norman) of the Nielsen Norman Group. Jakob established the "discount usability engineering" movement for fast and cheap improvements of user interfaces and invented the heuristic evaluation method.
At the Virtual UX Conference, Jakob Nielsen was asked whether it's best for a UX professional's career to seek a management role or to pursue deeper and stronger levels of expertise.
Carefully examine the user’s context, task at hand, and next steps when deciding whether to open links to documents and external sites in the same or a new browser tab.
Virtual reality (VR) user interfaces are currently more difficult for users to manipulate than a traditional GUI, partly because of more degrees of freedom and partly because VR is still new, so people have less experience using it. Advice for how to employ usability studies to alleviate this problem.
Will the UX field value people who change careers from another field and want to become user experience professionals? Will the field still value them if they're a bit older, and how do they compete with fresh graduates?
The field of user experience must adjust to the challenges (and associated opportunities) created by the pandemic and the way the world economy is changing.
