Maria Rosala is the Director of Research at Nielsen Norman Group. She leads and oversees research at NN/g, trains teams around the world on UX topics, and works with clients to help them improve the user experience of their products and services.
User research generates masses of qualitative data in the form of transcripts and observations that can be summarized and made actionable through thematic analysis to identify the main findings.
No. 10 of the top 10 UX design heuristics is provide user assistance at appropriate times in the interaction, making sure that such information is easy to search, focused on the user's task, lists concrete steps to be carried out, and not too large.
With an abundance of digital workplace tools available today, organizations must carefully approach tool curation to preserve employee productivity and their workplace experience.
Change blindness is the tendency for people to overlook things that change outside their focus of attention. In user interface design, this explains why screen changes that seem striking to the designer can be completely ignored by users.
Mobile permission requests are often poorly designed. Consider the content and timing of these requests, avoid dark patterns, and enable users to reverse their decision.
App permission requests are an important part of the overall user experience, yet they are often neglected by app designers. Here are 3 tips for designing them well: get content, timing, and decision reversal right, or users will just say NO.
Status trackers are pull; progress updates are push. Both are used to track the delivery of a product or service. When they work together effectively, users are informed and in control.
Friction and Flow are two concepts in interaction design that assist users in their tasks, whether this is to prevent errors or to encourage completion. As designers, it's important to use both as and when required in the user journey. This video explains when you might need to consider adding friction into the user journey.
