Articles

Rachel Krause

Rachel Krause is the Director of Live Training at Nielsen Norman Group. She leads the design, delivery, and continuous improvement of NN/g’s live training offerings. She has expertise in UX strategy, facilitation, storytelling, product design, and stakeholder management, and is passionate about empowering UX professionals to build skills, solve complex problems, and elevate UX maturity within their organizations.

@rachelkrau

Articles and Videos

  • Why You Should Hire UX Generalists First

    When building a UX team, start by hiring 2-3 UX generalists with complementary skill sets. This approach will allow the team to meet several needs of the organization and learn from each other.

  • What is Lean UX?

    Lean UX is a collaborative, crossfunctional design approach that establishes the true nature of a product in a fast, user-centered way.

  • Using Imagery in Visual Design

    When choosing images for your visual designs, match similar characteristics, balance high quality with adequate file size, prioritize information-carrying images over purely decorative ones, and provide robust alternative text.

  • Onboarding New UX Hires: 3 Tips

    Improve your new UX hires' onboarding experience by auditing the current experience, making thoughtful interactions, and creating a 30/60/90-day plan.

  • Lean UX & Agile Glossary

    Unsure of what a word means and how it applies to UX in-practice? Use this glossary to quickly clarify key terms and Agile concepts.

  • The IL1 Typography Test

    Using typefaces with distinct characters can help users easily differentiate alphanumeric data. Choose typefaces that pass the I-L-1 test for data tables and information seen at-a-glance.

  • Common Region: Gestalt Principle for User Interface Design

    Items within a boundary are perceived as a group and assumed to share some common characteristic or functionality.

  • Successful Onboarding for New Hires in UX Roles

    A well-documented, collaborative internal onboarding process enables new UX professionals to immediately recognize their impact within the organization and improves employee retention.

  • The Dos and Don’ts of Pairing Typefaces

    When choosing typography to use in designs, narrow down your options by understanding the most common classifications, looking for typefaces with multiple variations and distinct characters, and pairing typefaces together with consistency and readability in mind.

  • Framing UX Data with Storytelling

    For increased engagement and memorability, combine abstract UX data and statistics with anecdotes and metaphors to help your audience better visualize the numbers.